A custom software agency in Boise, Idaho

Custom software, planned free, built in three weeks.

Start with the one tool your business is missing. We map it in a free written plan, build it for a fixed price you approve first, and hand you the code. When it is paying for itself, the next tool gets its own plan.

The written planFreeAgencies charge $5k to $15k for this
The buildFrom $4,999Fixed. Agreed before you pay
Delivery~3 weeksTo working software
You own the code and the accounts 30 days of fixes after launch One builder, first call to handoff
See a real productBreaker Tools Pro
Proof

Real software, running today.

One platform we built and run our own business on. One tool live inside a client's course with real students. Both shown exactly as they are.

Our own product

Breaker Tools Pro

A live sports card business ran on scattered spreadsheets: pricing shows, tracking stock, making listings, running live screens, checking sales.

The first working tool was built in seven days. It grew into ten connected tools on one set of data: pricing, inventory, listings, live show screens, sales imports, reports, buyer records, and an assistant that answers from the account's own numbers.

Breaker Tools Pro operations dashboard with planned work, profit, inventory, and action controls
7
Days to the first working tool
10
Connected tools, one set of data
1
Builder from first line to today
0
Made up results
Client work, shown with permission

TalkTalk Global

Two speech-language pathologists run a program to help people speak more clearly. Every saved practice recording had to be listened to and marked by hand.

We built a practice tool that lives inside their course: students read a passage, record in the browser, and get scored on fluency, accuracy, and pronunciation, with progress saved over time.

Read the case study
TalkTalk Global practice screen: a passage to read aloud with a record button and scoring
Your numbers

What does the manual version cost you now?

Three sliders, no email. If your project replaces work people do by hand, this is roughly what that work costs each year.

Yearly cost of the manual work

Estimate only. Nothing is stored.

Estimate
$0 Estimated annual cost

Per week
$0
Hours per year
0 hrs
Time to cover the price
0 days
Cost compared with a starting build
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Assumes the whole process goes away. Real software may improve only part of it. We do not promise savings or a return.

Published pricing

Other agencies charge thousands just to plan it. We do that part free.

What agencies charge just to plan it $5,000–$15,000 Discovery · scoping · specification Your full build plan Free Yours to keep either way

Then the build

From $4,999

One working tool for one workflow. The written plan names your exact number before you commit, and it does not move afterward. Working software in about three weeks. Half books the dates, half is due on delivery.

  • Working software built to the plan you approved
  • The connections named in that plan
  • Code, accounts, training and plain notes, all yours
  • 30 days of fixes at no cost after launch

Built to the plan, or we keep working.

Before you pay, the plan names exactly what the software will do and what it is meant to change for you. We build to both.

  • The software does what the plan says, feature by feature, or we keep working at no extra cost
  • Miss the delivery date and the final payment waits until it is in your hands
  • Thirty days of free fixes after launch, then the code and accounts are yours outright
The fair terms

This covers the work in the written plan. New features added later get their own quote. You give us access, files, feedback, and approval within one business day. We cannot control outages or delays caused by another company.

See the full comparison with a typical U.S. agency, and every money question answered ›

How it works

Plan it. Build it. Hand it over.

The thinking happens before the building starts, and one builder stays with your project from the first call to the finished software.

Step 01 · Free

Plan the work

A free call. Maybe you have a process to fix, maybe just the idea. We map what the software needs to do and write down the features, the price, and the due date. You keep the plan either way.

What goes in the plan

The users, the screens, the data, the rules, the systems it connects to, the hard cases, and an honest list of what is not part of the first build.

Step 02 · About three weeks

Build and test

We build the screens, rules, data, and connections. You see progress as it lands and test against the plan before delivery, so wrong assumptions are caught early.

How the review works

You test everything the written plan promised. The review catches what does not match the plan; new ideas are welcome and get their own quote.

Step 03 · 30 days of fixes

Launch and hand over

We launch it. You get a walkthrough video, training, plain notes, and control of the code and accounts.

What happens after launch

For thirty days we fix any problem in the agreed software at no cost. After that, ongoing care is an optional monthly plan quoted at handoff, and new features get their own written quote.

Why software, not just an AI tool

AI charges you on every run. Software runs for almost nothing.

$$$$$$ AI · billed every run Software · built once Month 1Month 12

Every repeat of a task through an AI assistant burns tokens, and ten thousand runs a month is a bill that grows with your business for work that never changes. Rules, calculations, and data moving between systems, written into software once, cost almost nothing to run and behave the same every time. We put AI only where judgment is needed, such as reading a messy invoice or drafting a reply, and use plain software for everything a rule can do. That is what keeps your running costs flat as you grow.

Verified public reviews
5.0★★★★★

5 public reviews on Google

View on Google

“Evan with On The Map did an awesome job creating an AI interface for our digital course. He was easy to work with, always professional, timely and clear with communication.”

Jessica Powell · Google review

“His guidance on integrating AI was invaluable.”

Cheyenne Lillis · Google review

Read every review, quoted in full ›

Clear answers

Three common questions.

What does custom software cost here?

The plan is free. Builds start at $4,999 for one working tool for one workflow, and the written plan names your exact number before you pay. Working software usually arrives in about three weeks. There is no hourly billing and no change orders.

What if I need more than one tool?

Then the second one gets its own plan and price once the first is working. That is how our own platform, Breaker Tools Pro, went from one tool built in seven days to ten connected tools sharing one set of data. Every stage is planned and priced in writing, so you always see the number first.

Who owns the finished software?

You do. We hand over the code, database, accounts, and hosting. Any reusable parts we bring are licensed to you forever for that project. After launch you get thirty days of free fixes, and ongoing care is an optional monthly plan quoted at handoff.

Free plan

Tell us what you want built.

A process that eats your team's week, a spreadsheet that has become the system, or an idea that is not fully figured out yet. Describe it plainly and you get back a written plan and a straight answer on what it costs.

Two people mapping out a software plan together
Start with the real goalGood software starts as a clear plan on paper.
  • Read by the owner and builder, usually the same business day
  • You get a written answer even if a build is not the right move
  • You approve the exact software and price before any payment
  • No duty to buy and no chain of sales emails

On The Map takes a small number of projects at one time, so every client works directly with the builder from the first plan to the final handoff.

Requests are usually read the same business day. If the form cannot send, your answers stay here and you will see a clear message. You can also email evan@onthemapai.com.

Get a free plan